Posts Tagged ‘rainforest action network’

Don’t Take Our Word For It: Chevron’s “We Agree” Campaign One of 2010’s Worst

By Mike G.
Tuesday, December 14th, 2010
Spoofed Chevron posters on a fence in San Francisco

Spoofed Chevron posters on a fence in San Francisco

Rather than take responsibility for its toxic mess in the Ecuadorean Amazon, Chevron launched a fancy new $90 million ad campaign to convince us all that the company really cares about the environment. And it might have worked, too, if it hadn’t been for those meddling activists.

As you have probably seen, Chevron’s ad campaign completely backfired thanks to all of the activists and artists out there who decided enough was enough with the corporate greenwash.

And now it’s official: Chevron’s ridiculous new “We Agree” ad campaign has just been named one of the top 10 “Biggest Branding and Marketing Fiascoes” of 2010!

That places them in the gloriously ill-conceived company of Christine “I am not a witch” O’Donnell and her run for Senate; the whole Jay Leno/NBC debacle; and the Apple employee who left his iPhone 4 prototype in a bar. Not an illustrious cadre of PR champs, if you know what I mean.

AdAge magazine gives out this dubious distinction, and had this to say about Chevron’s ad campaign:

CHEVRON HIJACKED BY THE YES MEN

When Ad Age received a call from a Chevron spokesman miffed about our coverage of its new campaign, we were puzzled — we hadn’t covered the campaign. After some digging, it turned out that activist group The Yes Men, along with Rainforest Action Network and Amazon Watch, had hijacked Chevron’s brand, its ads and its PR push. Not only did the group send out convincing fake press releases, it set up very convincing fake Chevron sites and even a fake Ad Age site with fake coverage. Much to the consternation of Chevron, a number of real news outlets fell for the ruse.

Thanks for being such good sports about that fake AdAge.com article, guys.

And thanks for recognizing a truly colossal PR blunder when you see it.

This is exactly the type of recognition Chevron’s shameful business practices deserve. When it comes to corporate shame, Chevron absolutely deserves top honors. Luckily, you can vote right now to send Chevron to the Corporate Hall of Shame!

If you want to do even more, we’re looking for folks to help us take our Chevron-spoofing to new heights by putting up spoof Chevron posters in your town, sign up for our street teams now.

Does Chevron Think We’re All Stupid?

By Mike G.
Wednesday, October 27th, 2010

This post is by RAN’s executive director, Becky Tarbotton. It was written for the launch of our new website, ChevronThinksWereStupid.org, where you can get materials to remix Chevron’s “We Agree” ad campaign and enter our contest for the best spoof ad.

Have you seen the way big oil has tried to rebrand itself since the BP oil disaster started six months ago? Each company wants us to believe it is the good oil company, the exception to the rule — not at all like BP. A few months ago, Shell launched its “Let’s Go” campaign, where it touts itself as providing cleaner energy for the next generation. And last week Chevron pulled out all the stops with its multi-million dollar “We Agree” ad campaign.

Chevron’s ads seek to address the current critiques of oil companies with affirming statements like “Oil companies should support the communities they’re part of” and “Oil companies should put their profits to good use.” All the ads feature “real people” saying what they think about oil companies while Chevron employees earnestly state, “We agree.”

Excuse my language, but what a bunch of hogwash. Chevron’s new ad campaign is an appalling display of hubris and greenwashing. It’s also ripe for the hoaxing. And that is exactly what’s happening. Chevron’s “We Agree” ad campaign is so rife with bitter but mock-worthy irony, in fact, that the comedic geniuses at Funny Or Die spoofed it today:

Chevron’s advertising scheme to win over its critics backfired when it was launched. But the campaign actually started going south from the moment of production.

The oil company initially attempted to hire green bloggers, political street artists and activists for its ad campaign — presumably thinking these folks would somehow forget that the company pulls in around $167 billion a year in revenues by drilling for, refining and selling one of the dirtiest fossil fuel sources around.

Apparently Chevron thought it could throw some money at environmentalists and get them to help clean up the company’s image. Instead, those environmentalists had another idea — they would tip-off some of their close friends and launch Chevron’s campaign for them.

The fun started last week when, as the New York Times put it, “pranksters” lampooned Chevron’s ad campaign. Or, to put it another way, the fun started when the advertising strategy for one of the biggest oil companies in the world was officially punk’d.

Hours before Chevron went live with its $90 million dollar “We Agree” ad campaign, Rainforest Action Network and Amazon Watch partnered with famous corporate pranksters The Yes Men and came out with our own version. We altered Chevron’s “We Agree” ads ever-so-slightly to highlight the company’s greenwashing efforts as well as its role in dumping 18 billion gallons of toxic oil pollution in the Ecuadorean Amazon. For the first few days of the company’s ad launch, our fake press release, ads and website dominated the news and drowned out Chevron’s corporate greenwashing.

Mock chevron ads also started showing up in the streets of San Francisco, Los Angeles and Washington, DC. And a contest was launched to see who could create the best-spoofed Chevron ad. My personal favorite has a sneering picture of Jack Nicholson with the tagline, “We lie because you can’t handle the truth.”

Our intention is not to trick reporters or play a practical joke on Chevron. Our intention is to highlight the egregious distance between Chevron’s rhetoric and reality. A company that wreaks havoc in communities across the globe has a lot of nerve coming out with ads featuring actors saying, “Oil companies should support the communities they’re part of.” It is hubris incarnate.

The question is, did Chevron think these ads would actually be compelling to critics? Do they really think we’re that stupid?

I think the answer may have been, yes. Instead of trying to clean up its mess, the company thought it could run a $90 million dollar ad campaign cleaning up its image.

Message to Chevron: We’re not that stupid.

This post originally appeared on Huffington Post.

We “Believe in Blue” Not Chevron’s Greenwash.

By Nick
Thursday, October 14th, 2010

Yesterday, with little fanfare the United State’s offshore drilling moratorium was quietly lifted by Secretary Ken Salazar. Six months after the worst oil spill in US history oil companies will return to drilling in what was referred to as the “wild west” of oil exploration. No company has more interest in Gulf drilling than Chevron. Chevron is owner of nearly half of all drilling leases in the Gulf of Mexico, and has surely played a large behind the scenes roll in the lifting of the drilling moratorium. While Chevron has been working back room deals in the Gulf they have also been putting the spotlight on their public face as well.

Major concerns where exposed around Chevron’s newest Gulf Coast public facing campaign.  Chevron’s campaign is a partnership with the NBA team New Orleans Hornets called “Believe in Blue”. The campaign said to raise funds for Gulf coast restoration and communities will be selling blue livestrong-like blue bracelets at their gas stations.

“By selling these $2 wristbands under the guise of wetland conservation, Chevron is essentially charging the public for the perpetuation of its own greenwashing efforts,” said Maria Ramos of Rainforest Action Network, a group opposing Chevron’s efforts.  “Chevron is manipulating the public’s concern about BP oil spill impacts to conceal the impacts of its own destruction.”

The most shocking part of Chevron’s campaign is the where the funds are going. One recipient, The America’s WETLAND Foundation, was formed by Shell Oil in 2002 with support from ExxonMobil, Chevron, ConocoPhilips, and the American Petroleum Institute. Most all partners of this foundation have launched major PR campaigns advocating for offshore oil drilling, deregulation of the oil industry, and has even called on tax payers to foot the bill for the BP oil spill.

The Hornets who have often played a vital role in community spirit and resolve in this unprecedented oil spill, and no doubt have good intentions of rebuilding gulf economies to be better than they were before. However most people supporting the campaign by buying braclets have no idea were their donations were going. That why the Change Chevron Team showed up At yesterdays Hornets game – game sponsored by Chevron – to highlight Chevron disingenuous greenwash.

As fans lined the arena to enter the arena a banner was unfurled above reading “don’t believe Chevron’s greenwash”, having just listened to a Hornets representative explain Chevron’s role in the campaign from a stage the message was lost on no one who saw the banner. I addition to the banner hundreds of “don’t believe Chevron’s greenwash” green bracelets were passed out with information on the company the Hornets were partnering with.

It didn’t take long for the Hornets organization to escort the bracelets off the property, but after purchasing a ticket to the game the bracelets ended up showing up all over the inside of the arena. The overall tone of the folks receiving the braclets was positive it seemed clear that Hornets fans wanted more from their team nad most all thought they could do better in a partnership than teaming with Chevron. We’ll have to see if the Hornets listen to their fans.

Live Blog: Every Chevron Station in San Francisco Shut Down

By Nick
Sunday, October 10th, 2010

2:26- Teams just made a special delivery to Chevron CEO John Watson’s House. http://twitpic.com/2whbih

2:02- Taking a break and watching all the photos from around the world on 350.org on the largest day of climate action in history.

1:05- Things shifting and calming down at Howard St, but i have a feeling this day isn’t over! http://twitpic.com/2wgj20

12:45- Just overhead passer-by say to a perturbed customer  “they are doing good work actually. Glad someone is”. We are too!

12:41-Flickr gallery is up with photos coming in from all the stations in San Francisco. Check the out HERE

12:30- Activists report via twitter all 6 pumps down a Howard Chevron station! @RisingTideNA: 6 pumps shut down @ #chevron @ 9th & Howard #101010 #350ppm

12:29- Dance party going strong outside Howard station

12:00- Waiting for a few more updates from other stations, but a critical mass is coming together at the mega-Chevron on Howard street in San Francisco for the main event. We’ll have pics really soon.

11:50- Van Ness station getting a good cleaning, exposing Chevron’s dirty underbelly! Get to work Chevron!

11:44- Another Chevron gas station in need of a good scrubbing at 1000 Harrison st in San Francisco.

11:36- Quote of the day! “I agree Chevron does suck” – Chevron station manager (but we’ll never tell which one)

11:30- pics rollin’ in

11:26 Chevron on Harrison st just got closed for clean-up!

11:04- Another on bites the dust. Crews are at the Chevron gas station at 1601 Mission St in San Francisco cleaning up, and telling Chevron “it’s time to get to work! The rest of the world already is. 10/10/10.

11:01-From our crew in Layfyette CA (CEO John Watson’s neighborhood)— “A cleaning crew just started at Chevron CEO’s home station asking him to get to work cleaning up his dirty energy”. Kick Line Yeah!

10:59- Surprise John Watson you may not be in San Francisco but we’re watching. A Crew just arrived and shut down the Chevron CEO’s hometown station. He lives just a few block down. We’re make sure he gets the message today!

10:40- …And we’re off. Crews are arriving at the first stations in San Francisco. Chevron’s about to receive a clear message “We’re tired of you polluting and running on communities, and we’re done with your obstruction of clean energy solutions! We’re getting to work today, and it’s high time you got to work too!”

Right now RAN is shutting down Chevron stations across San Francisco, and we’re live blogging updates here all day long! So make sure to check back regularly for updates from our clean-up crews in the filed

Rainforest Action Network has sent clean-up crews to all 10 Chevron gas stations in the city of San Francisco today, Sunday, in conjunction with 350.org’s 10/10/10 Global Work Party, which is taking place in 183 countries worldwide. The Chevron clean-up crews are highlighting the company’s unprecedented oil catastrophe in Ecuador and its continued obstruction of climate change initiatives here in California.

Crews split up this morning and headed out to every Chevron station in the city. Chevron stations will be temporarily “closed for oil spill clean up” as activists risk arrest by blocking all entrances to the pumps with giant banners and warning signs reading “Closed for cleaning due to oil spills and climate pollution,” while other activist physically clean up the stations.

As one of the world’s biggest climate culprits Chevron, California’s largest corporation, has come under heavy scrutiny recently for remaining neutral on California’s Proposition 23, which would overturn the state’s landmark climate bill (AB 32) and strike a blow to clean energy investments nationwide.

“Chevron gas stations are the public face of one of the largest and dirtiest oil companies,” said Maria Lya Ramos, campaign director at Rainforest Action Network. “Four days ago, Chevron CEO John Watson refused to comment on Prop 23. Remaining silent on Prop 23 only reaffirms Chevron’s obstructive stance toward clean energy solutions in California. Chevron would rather watch from the sideline than help California lead the way toward a clean energy economy.”

On top of obstructing climate solutions, Chevron is also responsible for the world’s biggest oil disaster where they dumped 18 billion gallons of toxic waste-water and left over 15 million gallons of crude oil in Ecuador’s rainforest.

“In order to get to work on climate solutions, we must confront the polluters who have made it their business to obstruct climate legislation and keep the country dangerously addicted to fossil fuels,” said Rebecca Tarbotton, the executive director of Rainforest Action Network. “From California to Ecuador, Chevron is recklessly polluting communities, fighting regulation and standing in the way of the clean energy future we need and want.”

See you at the stations! Check back all day for live updates from our clean up crews.

When is Chevron Going to Do the Right Thing in Ecuador?

By Nick
Tuesday, September 28th, 2010

This morning the Change Chevron Campaign made a visit to the Chamber of Commerce’s Corporate Citizen Conference. The reason for our visit was that Chevron’s General Manager of Corporate Public Policy, Gary Fisher, was speaking at a plenary session on “partnership.” Mr. Fisher was predictably sent by Chevron to parade around their public partnerships and corporate responsibility projects. Unfortunately you’ll never see Mr. Fisher, or Chevron, parading around their private partnerships or the reality of their projects. This is why we were there to make sure people not only heard Chevron’s rhetoric, but they heard people’s reality.

Prior to the plenary session we distributed copies of “The True Cost of Chevron” throughout the main conference room. We wanted people to be primed on Chevron’s global pollution before Gary Fisher even began his opening statement. These reports, full of community testimonies about living with Chevron’s pollution, no doubt leave an impression on anyone who flips through them.
(* the Chamber of Commerce and Chevron were furious that these materials made it into their “corporate citizenship” bonanza, even going as far as threatening to fine Rainforest Action Network $10,000 for distributing materials. Seems the Chamber of Commerce is a allergic to truth telling as Chevron is.)

I wonder what was going through Gary Fisher’s mind as he walked out to see a room full of people reading this report?

However, rather than the reports, it was the attendance by Maria Lya Ramos, Director of the Change Chevron campaign, that had Chevron squirming it their seats.

During the question and answer period Ms. Ramos took her allotted time to speak to Chevron’s refusal to assume responsibility of their oil disaster and pollution in Ecuador. Though interrupted more than once by security (for asking a critical question no-less) she still put Gary Fisher and Chevron squarely on the hot seat in front of their distinguished crowd at the Chamber of Commerce.

“It’s not right for a multi-billion dollar company to operate, extract for oil in a developing country, dump billions of gallons of toxic sludge, leave those people to sicken and die, while making a profit. But this is exactly what Chevron did in Ecuador…. So Mr. Fisher, when you said that a corporate-public partnership is not based on charity, I think you’re right. It’s based on transparency, accountability, and responsibility. And if Chevron were a responsible company, it would clean up its massive oil pollution in Ecuador’s Amazon. So my question for you, Mr. Fisher, is when is Chevron going to do the right thing and clean up the Ecuadorean Amazon? People are suffering. More than 1400 people have died of oil-related cancers.”

In the video above you’ll see Chevron remains totally silent, having no real answers to as why they continue to delay solutions and refuse to  clean up the soil and drinking water pollution of the communities they once operated in as Texaco.

We were not surprised Chevron didn’t have an answer as to their responsibilities in Ecuador. They have never had an answer. Rather than answers and solutions for these communities, Chevron relies on distracting public relations and suspicious legal maneuvers to drag out the lawsuit holding them accountable to nearly 18 years.

It’s obvious again by today’s event that Chevron will always have plenty to say, as long as it has nothing to do with their pollution and accountability in Ecuador. That’s why it’s up to us to keep talking about it and keep Chevron’s responsibility in the spotlight.

100+ Die-In with Mock Oil Spill at Chevron’s San Francisco Offices

By Nick
Tuesday, August 31st, 2010

Yesterday RAN and the Change Chevron team joined Mobilization for Climate Justice as over 150 people marched through the streets of San Francisco on a tour of Big Oil and climate culprits (check out the all the pictures here). The protest was held on the 5th Anniversary of Hurricane Katrina, the worst climate induced natural disaster in US history. The March began with over 100 folks converging on Chevron’s downtown offices  (Coincidentally Kroll industries, the firm hired by Chevron to acquire spies in Ecuador shares the same building. Did I say coincidence?) for a mock oil spill and die-in organized by RAN.  While at Chevron marchers, community members, and business people on lunch break, listened to Rev Kenneth Davis and Jessica Tovar two long- time activists fighting Chevron’s refinery expansion in Richmond, CA. Their words were as inspiring as they were invigorating, because they are winning!

After Chevron, the march snaked it’s way to the EPA regional offices where groups called on the EPA to be held accountable for the toxic dispersants used after the gulf oil spill. Of course none of those dispersants would have been necessary if it were not for the marches next target, BP.

After the brief stop at the EPA the march turned its sights on the BP offices. While at the BP offices over a dozen people blockaded the main intersection outside the office while a group of other activists blocked the front entrance of the corporate offices. With the support of over 150 people the blockades went on for over an hour. The day’s blockades resulted in 15 arrests making it the largest direct action against BP in the US since the oil spill.

However, judging by the energy and urgency in the crowd yesterday it won’t be the last against BP…or Chevron

I Spy A Chevron Lie: Chevron Talking About Everything but the Truth in Ecuador

By Nick
Tuesday, August 17th, 2010

Chevron keeps on rolling out the “Doh!” moments as they continue to attempt (and spectacularly fail) to deflect attention from their responsibility in Ecuador with their sideline shenanigans.

We’ve seen an illustrious chain of embarrassing Chevron snafus. There was the well-documented collusion with a known felon and former employee conspiring to bait an Ecuadorean judge. Then there was the instance in which Chevron did not like the media they were receiving on a national level. Following a scathing 60 Minutes piece exposing Chevron’s double speak and ill-crafted lies, Chevron conjured up the idea to produce their own “news reporting” for their YouTube audience. In this news report Chevron hired a retired CNN reporter to “report” their side of the story and pass it off as “journalism.” An event that nearly had the New York Times at the edge of their seat with laughter.

Now Chevron has gone from YouTube news to flat out bribes.  That Chevron tried to manipulate the media is not news. I can’t blame them really. If I were Chevron I’d also be fearful the media will continue to non-objectively cover my responsibility to clean up my pollution in the Ecuadorean Amazon. Facts are a pesky thing when the media continues to report them.

Now Chevron, having used up any credibility as a genuine actor (outside of a few bloggers) in the $27 billion lawsuit, must now outsource their deceptions. They’ve enlisted the private investigation firm Kroll to do their dirty work. What was Kroll’s latest task for Chevron? Buying up a journalist to act as spy in Ecuador.

See part 2 of the new story here, with reaction to Chevron’s attempts to buy journalists HERE

In a well-publicized case, Kroll has been outed for offering to pay a journalist $20,000 to go to Ecuador undercover to “report” on Chevron’s behalf. To the reporter Mary Cuddehe’s credit she did not accept Chevron/Kroll’s offer, and instead reported on the shady dealings of Chevron in Ecuador.

Chevron’s strategies read like juvenile pranks, yet unfortunately there is much more at stake than which table you get to sit at in the cafeteria. Chevron continues to trivialize, with games and delay tactics, the health and well being of over 30,000 Ecuadoreans.

Chevron may very well continue to dig deeper into their bag of tricks as they reach for any way to distract the world from their responsibility in Ecuador.  Yet it’s clear at this point Chevron will only be building up their reputation as a disingenuous company with cynical motives, because the world is squarely focused on the facts of the lawsuit, the suffering Chevron is causing, and not the desperate efforts to distract from the truth.

Chevron Gets Sloppy. Long Held Strategy of Using Courts as PR Platforms Exposed.

By Nick
Thursday, August 12th, 2010

Chevron has a playbook, a playbook they use to silence critics, dodge legal liability, create illusions of pollution clean-up, buy favorable media (or attempt to), and disempower communities, to name just a few. One of Chevron’s most tired tactics is that of masquerading public relations stunts as court claims. Chevron to their credit is very savvy when it comes to these kinds of games. Chevron lines up their bloggers and leans on their media contacts as they role out a meticulously manufactured story. So it should come as no surprise that last week Chevron filled, yet a again, to have their $27 billion court case in Ecuador to be dismissed. Chevron has done this a few times, always for PR never because of substance. Why, because Chevron is grasping for straws.

This most recent charade struck me as desperately elaborate, even for Chevron. Chevron went to great lengths to manufacture their latest claim, and I was struck by the sloppy nature of how they executed the ploy.

Last month Chevron won a court motion allowing them access to hundreds of hours of film footage from the documentary CRUDE. This request was met with fierce opposition from thousands of film-makers, journalist and 13 media giants like the Washington Post and Dow Jones who filed a “friend of the court brief” on behalf of  CRUDE filmmaker Joe Berlinger. The court, ignoring journalist privilege under the first amendment, decided to allow Chevron access to film footage under the strict stipulation that Chevron would only use the footage they acquired in judicial proceedings. In fact the Second Circuit court’s decision reads, “material produced under this order shall be used by the petitioners solely for litigation, arbitration, or submission to official bodies, either local or international.” So had Chevron’s intentions been genuine they would surely have honored the courts decision. Why risk the repercussions of violating a court order for a public relations stunt?…Unless all it is, is a public relations stunt.

Fact is that is all it was, a new round of public relations trickery. First, Chevron has turned around and submitted blatantly edited video which was done so poorly that Joe Berlinger, the films director, explicitly called out Chevron’s tricks.

“The footage citations are being taken out of context and not being presented to the court in its entirety, creating numerous false impressions, precisely what we feared when we were first issued the original subpoena.”

Secondly, Chevron has gone against the court’s order prohibiting Chevron from using the footage or PR. Instead of first filing a claim based on Chevron’s edited video Chevron actually went on a media blitz before they filed any such claim.

Upon editing the video Chevron immediately distributed the material on Twitter and provided it to bloggers hours before it was even served to opposing lawyers.

According to Berlinger’s legal filing, Chevron’s violations of the court order include:

  • On August 3 at 7:47 p.m. — more than two hours before Chevron served its motion on Berlinger’s lawyers — a detailed article on the film outtakes was posted on the blog of the National Association of Manufacturers.
  • Nineteen minutes later and also well before the papers were served, Chevron posted “Crude’ Footage Reveals Lies Behind Trial Lawyers’ Suit Against Chevron” to its Twitter.com page, and linked to the above-referenced article.
  • On August 5 the San Francisco Chronicle posted an article entitled “Chevron: Outtakes prove collusion with expert,” in which the author states that he was given the outtakes by Chevron.

As laid out in a recent press release, the simple above timeline shows Chevron’s intentions are only to divert attention from their responsibility, and the decades forth of pollution in the Amazon while dragging film directors, lawyers, and courts through another merry-go-round of deflection and delay. Deflection and delay that becomes more elaborate and desperate as Chevron realizes they have run out of options to obstruct justice any further.

Chevron 2010 Alternative Report: A Look At The True Cost of Chevron

By Nick
Wednesday, May 19th, 2010

As public outrage at the oil industry intensifies and questions on how to reign in the industry abound, an unprecedented global coalition of communities harmed by – and fighting back against – the industry present both a groundbreaking report, “The True Cost of Chevron: an Alternative 2009 Annual Report,” (entire report in PDF is HERE) and a landmark organizing model for taking on Big Oil.

Written by dozens of community leaders from sixteen countries and ten states across the United States where Chevron operates, the 60-page report encompasses the full range of Chevron’s activities, from coal to chemicals, offshore to onshore production, pipelines to refineries, natural gas to toxic waste, and lobbying and campaign contributions to greenwashing.

On May 25, forty report authors will appear in Houston at a press conference to address the true cost of Chevron’s operations in their communities. On May 26, they will deliver the report directly to Chevron inside the company’s Annual Shareholders Meeting.

The 2009 report has gained even greater import in the wake of the BP/Transocean explosion as it exposes Chevron’s role as the largest leaseholder in the U.S. Gulf of Mexico and its role at the forefront of lobbying to expand offshore drilling across the U.S. and around the world. Chevron also contracts with Transocean for its massive offshore operations.

The true Cost of Chevron’s global operations and the resulting environmental and human rights abuses have never before been so collectively and thoroughly documented. As this unprecedented coalition continues to build pressure on Chevron it looks more likely than ever that we will Change Chevron, because energy shouldn’t cost lives.

Chevron’s Legal Team Sets Sights on the First Amendment, and Filmmaker.

By Nick
Thursday, April 29th, 2010

Pictured Chevron Lawyers: 1) R. Hewitt Pate, 2) Scott A. Edelman, 3) Andrea E. Neuman, 4) Randy M. Mastro

Chevron has spent millions on lawyers in order to delay and deny justice to the 30,000 Ecuadorean people impacted by the oil giant’s massive oil contamination in the Amazon. Now Chevron is sending their legal hounds after a new target.

Chevron’s most recent legal attack? The First Amendment and acclaimed director of award-winning documentary film Crude, Joe Berlinger.

In a ditch effort to delay the Ecuador court case further Chevron, hoping to scour Berlinger’s footage for material useful to their legal maneuvers and public relations strategies, is dragging Joe Berlinger into court to demand he hand over all of the 600+ hours of footage shot for the making of Crude.

The director has vowed to resist this attack on his rights, and freedom of the press, in a New York court this Friday.

Add your voice, calling for Chevron Lawyers to Stop attacking the First Amendment.

In today’s Guardian Berlinger said:

“This is a violation of the first amendment and journalistic privilege,” “Just because they want to look at my footage doesn’t mean they have the right to look at my footage.”

Berlinger also commented that he has been receiving support from 100’s of documentary filmmakers and journalists who fear the “chilling” impact on documentaries if sources’ protection could not be guaranteed.

Crude unflinchingly depicts the human suffering and environmental devastation caused by Chevron’s actions in Ecuador.

Over 325 of you hosted Crude screenings last month. Again and again, you told us that the movie inspired your community to take action to hold the oil giant accountable.

Joe Berlinger made a movie that Chevron didn’t want the world to see. And now Chevron is determined to punish him for it. Don’t let Chevron shred the First Amendment in order to evade justice in Ecuador.

Tell Chevron’s lawyers to stop harassing people who speak truthfully about its oil disaster in Ecuador’s Amazon rainforest.